My parents, Bill and Gladys Dobbs, entered into the theatre business in 1944. I was six years old. The PNW Theatre Circuit was purchased which took in Parma, New Plymouth and Wilder. My Dad drove to Wilder every night and my Mom and I spent every night at the Parma Theatre. I now look back with amazement as to how I made it through 2nd grade. As the years progressed we became a little more normal and stayed home on school nights.

These were great years for the movie industry. During the war people became accustomed to staying in town and the movie theatre was the only form of entertainment in Parma. This continued until 1953

when the biggest movie depression of all times arrived in Parma. It was not gradual. It was as overnight as when you switched on your first television set. We went from long lines at the box office to a hand-ful of patrons. The word television was not spoken in our home.

The television invasion brought about another movie phenomenon – the drive-in theatre. My father had great foresight and started the wheels turning. June 1953 we opened one of the valley's first drive-in theatres, the Parma Motor-Vu. I was a freshman in high school and as “We Rocked Around the Clock” it was a very exciting time in my life.

Those were good years; however, not great years. The major salvation back in the 1960's was Spanish speaking films. That is what kept the Parma Theatre and the Motor-Vu open. By the 1970's

my parents began to enjoy many prosperous years at the Motor-Vu. They started to think 'retirement' but every time a potential buyer came around Dad would run them off the place. He just couldn't give up his dream. It was 1976 when we entered into an arrangement which allowed them semi-retirement.

The 1980's were tough times for the drive-in theatre. Movies on TV, Videos, etc. all took a toll. The Parma Theatre closed in 1985. The famous Motor-Vu marquee neon went out except the MO. We couldn't afford to get it fixed and the kids started calling it the MO. At first, it didn't seem too cute to us since it was a reminder of hard times, but it wasn't long before we, too, were calling it the MO. Finally, two years later, we got it fixed and would you believe it - the 'R' still didn't work and we then had Moe Toe Voo – ah so.

By the time we got into the 1990's the drive-ins that were left in the country started getting newer movies and the nostalgia set in, business starting gaining once again. We have stressed a family atmosphere, a clean and safe facility and the best popcorn in the valley.

I speak of 1990 as if it were a few years ago. Here we are nearly two decades later and I am proud to say the Motor-Vu is enjoying it's success. My children grew up working out here and now I have my grandchildren working. How cool is that?!

We look forward to serving you. Come in the snack bar and say Hi.

- Karen (Dobbs) Cornwell